Many years of experience with my business and many of my clients has proven to me that marketing when you are happy reaps more rewards and saves you more money than if you marketed your business when you are unhappy.
Let’s look at what can happen if you market your business on a "low" or in a situation of desperation or stress, compared to when you market your business when you are happier. » Read more: Why You Should Only Market Your Business when You are Happy
Running your own small business can be wonderful, although it can also be very overwhelming, stressful and tiring. Often we get distracted by the many different “hats” we must wear, and don’t find the time to stop and assess whether we are happy, and if not why and how to fix it.
If the passion you once had for starting a small business is running low, then you are probably trying to “do it all” which may eventually leave you feeling drained and possibly very unhappy – questioning whether you should continue on in business.
» Read more: How to Be Happy Running Your Own Small Business
Recently at a meeting of fellow business owners, Peter from the Linked Training Group shared with us all a free template of a "one page business plan" in which his business has been following. This is something so many of our readers have asked for so I checked it out and was quite impressed.
You still have to put in the work although the end result is something that is clear, succinct and you can place it on the wall of your office to be reminded every day of where you and your business is headed. » Read more: The One Page Strategic Plan for Your Business
Pick up the yellow pages, or type “printing” on-line and you will find a multitude of companies vying for your business. How do you know which one to choose.
Amongst the lists of printers there will be some who are really good printers who provide good quality print jobs at a reasonable cost, then there are others whose quality and price is questionable. How to tell the good from the bad? » Read more: How to Find the Right Printer for Your Business – How to Tell the Good from the Bad?
If I were to ask you to think about the saying, “you only get one chance to make a first impression” and visualize it playing out between two people, many of you will form a picture in your mind of two people physically meeting for the first time.
Maybe you get a picture of two people shaking hands for the first time, or hear the small talk as they greet each other or maybe you imagine the interaction going smoothly or poorly. No matter what you see, the vast majority of you when asked to do this exercise will think in physical dimensions – you will picture two people physically meeting for the first time. » Read more: Digital First Impressions – The Importance of Consistent Branding on Social Media
