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August 24th, 2011 by administrator No comments »Stop wasting your Design Dollars – Great Tips on Dealing with Graphic Designers
August 16th, 2011 by Amanda Rose No comments »Podcast: Play in new window | Download (Duration: 13:57 — 6.4MB) | Embed
Too many clients are wasting their precious design budgets by not starting the design process correctly.
The first and most vital step in the design process is to produce a well thought out brief and give it to your designer at the beginning of a project. Doing this will produce a win-win result for both client and designer, as clear guidelines are in place before a project commences.
Just as a builder needs architectural plans to build a house, a creative designer requires an informative brief to produce an effective visual solution. » Read more: Stop wasting your Design Dollars – Great Tips on Dealing with Graphic Designers
Market Research Myths, Tips and Questions for SME’s
August 11th, 2011 by administrator No comments »Podcast: Play in new window | Download (Duration: 10:26 — 9.6MB) | Embed
Market research myths for SMEs:
(1) Think of market research in terms of what large corporations do; a mixed quant and qual approach, ending up with a large report that requires in-house researchers to absorb and develop strategy. They are big budget and require time to act on the results – two things SMEs don’t generally have.
(2) Think it is easy to whip up a survey and invite people on social media and then change their business according to those results.
» Read more: Market Research Myths, Tips and Questions for SME’s
Podcasts & Gallery Now Available for Launch of My Business Help Radio
August 9th, 2011 by Amanda Rose No comments »
Marketing Your Small Business for Dummies
August 1st, 2011 by Amanda Rose No comments »
Attract customers and ensure the ongoing success if your small business with this no-nonsense guide. Whether you own a bakery or a boutique, a plumbing or a finance business, this book gives you straightforward strategies to find more prospects, build your customer base and secure market share.
Small-business guru, Carolyn Tate empowers you to apply hundreds of high-impact and creative ways to market your business without breaking the bank.
