Are you unsure on whether or not letterbox drops work? Well they CAN work as long as you have the right mix. Letterbox drops can be a great tool in your small business marketing plan. So here are some steps to consider ensuring you have a successful letterbox campaign.
» Read more: Letterbox Drops, Tips for a Successful Campaign
Do you know what is happening with your website? How many people visit? What they like looking at? What is not doing so well and what is?
So many sole traders and small businesses have a wonderful looking website but have no idea if it is working for them or against them. Have a great website without being able to track it is like having a Ferrari and not being able to drive it.
Setting up a business can be a very exciting time but it can also scary at the same time! You might have heard of horror stories of businesses being told to change their name or stop trading. By exploring the benefits of Trade Mark registration, you can see how trade mark can become a business asset, potentially saving you thousands of dollars and NOT letting your brand be stolen.
» Read more: Why Do Small Businesses need Trade Mark Protection?
Here are 3 ways to generate some business quickly:
1. Email/Tweet/Facebook Friends and Family
Often our friend and family don’t really know what we do. So send them a quick email or post on your facebook page telling them what you do and that you are happy for them to forward your details onto other people who may be in need of your product/service.
2. Follow Up Old Enquiries & Current Prospects
Look up all your enquiries and quotes made over the last 12months and those that didn’t convert, give them a call or email. Send them a “tip” on how your product/service can help their business.
3. Current Clients
Create a special offer just for your current clients and have a cut off date to encourage quick action. Let them know that it is just for current clients – make them feel special
What have you done that has resulted in getting business in quickly?
Sole traders and small business owners are often unsure on what makes a good logo, how to go about getting one, what to expect to pay and what to ask for in a designer.
Here is a checklist to make sure you are making an educated choice when choosing a designer.
» Read more: What You Need to Know – When Getting a Logo Designed
